Price Increases Made Properly

Patrick Campbell wrote a nice text on how to properly increase software prices. He boils it all down to linking the prices to the value of the product, but that’s only the price model. Four ways of increases the product’s prices are then elaborated on:

  • Grandfathering
  • Grandfather Discounts
  • Clockwork Price Increases
  • Communicated Increases

Please read the article to find out more.

 

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